Success Story

Iwata Medea

Industry

Location

Portland, Oregon

Date Founded

1970

Number of Employees

20

Background

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The Situation

Iwata worked with OMEP previously to improve batch time and create a more efficient layout. However, with new efficiency systems in place, Iwata realized that although they relied heavily on bringing new products to market, they lacked a system to select the best ideas from the various concepts, and then manage new product through the development process.

The Solution

OMEP formed a team within Iwata that was tasked with developing a product development management system. OMEP helped the team to define a sequence of action steps, outlined decision making and refined roles and responsibilities required for new product launches.

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The Results

This exercise resulted in a complete management system for new product introduction and prototyping. Once that system was in place, OMEP worked with Iwata to create a system that determined which projects to take to market based on detailed analysis and roll-up of data.


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With the help of OMEP and our New Product Launch (NPL) Management System, we have improved our accuracy throughout the NPL process and become a more cohesive New Product Team.

Laura Glass

Sales and Marketing